本书是一本兼顾理论与实战的公众表达提升指南，适配于机关企事业单位人群，精准解决上台紧张逻辑混乱表达枯燥等核心痛点。

全书围绕塑造强大气场厘清讲话思路巧用讲话公式提升语言趣味应对突发状况五大模块展开，每个模块含10个可直接套用的妙招，构建起从能力修炼到场景应用、应急破局的完整体系。其中，塑造强大气场模块提供呼吸调节、眼神训练等实用技巧，兼顾外在感染力与内在素养；厘清讲话思路模块手把手教你搭建逻辑框架、设计开场结尾；巧用讲话公式模块针对工作汇报、礼仪致辞等10大高频场景，给出现成模板，助力快速组织语言；提升语言趣味模块分享幽默运用、诗词嵌入等策略，告别枯燥表达；应对突发状况模块则聚焦突然忘词、设备故障等意外，提供具体化解方案。

书中穿插大量机关企事业单位真实场景，每个妙招均附实际案例与操作步骤，读者既能理解底层逻辑，又能快速套用实践，轻松突破表达瓶颈，在各类场合实现开口即出彩。

50妙招覆盖气场、思路、公式、趣味、应急

干货密集，易学易练，表达进阶的宝典

聂鑫，中共党员，微信公众号新笔头创办人，多年从事文字工作，畅销书《燃旺信仰的火焰》《笔杆子的好帮手》《党员干部的好帮手》《公务员遴选考试写作精讲》《公务员遴选面试精讲》的作者，全国三会一课专业党刊《党课参考》特约专家，其撰写的党课讲稿在互联网上广为流传，点击量过千万，被赞为最燃党课，其本人也多次应邀赴北京、上海、广州、深圳等地讲课。

一 塑造强大气场

01 克服紧张情绪 ····························003

02 敢于直视一切 ····························010

03 说话铿锵有力 ····························014

04 运用恰当手势 ····························018

05 创造互动氛围 ····························021

06 培养辩证思维 ····························026

07 培养创新思维 ····························030

08 培养媒体素养 ····························034

09 培养社会学视角 ·························038

10学习心理学知识 ·························044

二 厘清讲话思路

11 明确讲话目的····························051

12确定核心观点····························054

13拓展讲话思路····························058

14选用合适素材····························061

15掌握论证技巧····························064

16 开场需要惊艳····························067

17 主体需要逻辑····························071

18 结尾需要深度····························076

19 做好过渡衔接····························082

20 提炼亮眼标题····························086

三 巧用讲话公式

21 工作汇报 ·································093

22 动员部署 ·································097

23 视察工作 ·································102

24 传达精神 ·································106

25 研讨发言 ·································110

26 获奖感言 ·································114

27 表态发言 ·································118

28 礼仪致辞 ·································123

29 竞聘演讲 ·································127

30 就职感言 ·································130

四 提升语言趣味

31 运用幽默语言····························135

32 联系生动事例····························140

33 引用诗词名句····························145

34 变换语言风格····························151

35 巧用流行语句····························154

36 制造语言韵律····························157

37 活用数字量化····························161

38 巧设讲话悬念····························166

39 运用对比反差····························169

40 制造意外转折····························175

五 应对突发状况

41 时间缩短 ·································183

42 时间延长 ·································187

43 被点名发言 ······························195

44 话题被抢先 ······························201

45 意见冲突 ·································207

46 出现口误 ·································214

47 突然忘词 ·································219

48 突然被打断 ······························224

49 气氛不佳 ·································228

50 设备故障 ·································232

后记 AI 时代，讲话艺术的传承与创新···236