《商务英语阅读》融合最新的《普通高等学校本科外国语言文学专业类教学指南》和商务英语专业四八级考试题型，按照商务英语专业教学要求进行修订编写。通过选取商务主题方面原汁原味的文章，帮助学生丰富商务知识，了解商务英语语言特点，提高商务英语阅读水平。将商务理念、商务案例、商务文化和商务英语语言有机融为一体；涵盖国际贸易理论、国际贸易政策、国际贸易惯例、国际贸易公约、一般贸易方式、宏观经济政策等重点和热点话题，也包括产品营销、跨文化交际、资信调查、履约、租船订舱等商务活动中的实际应用，反映当今商务领域的现状与发展趋势。本次修订为满足当前教学需求，深入融合课程思政元素，同时更新商务领域中最新知识，如电子商务、跨境电商等。本书为阅读教程的第4册，主题涉及商务沟通、商务谈判、并购等。

总主编：郭桂杭教授广东外语外贸大学国际商务英语学院院长，教授，英国皇家特许管理会计师（ACMA），全球特许管理会计师（CGMA）。中国国际贸易学会国际商务英语研究委员会常务副理事长。刘白玉教授，山东工商学院外语学院教授，教育部高等学校商务英语专业教学协作组委员，山东省对外经济学会国际商务英语专业委员会会长。主编：孙洪波，博士，副教授，博士生导师。北京语言大学外国语言学及应用语言学博士，剑桥大学现代及中世纪语言学院联合培养博士；曲阜师范大学外国语言学及应用语言学硕士；鲁东大学英语语言文学学士。菏泽学院外国语学院院长，马来西亚思特雅大学（UCSI university）博士生导师，聊城大学、曲阜师范大学硕士生导师，山东省水浒文化研究基地研究员，菏泽学院语言与认知研究所所长，南太平洋岛国语言研究所所长。兼任中国逻辑学会语言逻辑专业委员会理事，欧洲汉语语言学会理事，英国汉语教学协会理事。

Unit 1 Business Communication.....................................................................................001
Text A Understanding How Culture Affects Communication................................................ 001
Text B Communication at the Workplace .............................................................................. 011
Chinese Values.......................................................................................................................... 017
Unit 2 Business Negotiation............................................................................................019
Text A Tactics for Successful Business Negotiations .............................................................. 019
Text B Global Negotiation Preparation.................................................................................. 028
Chinese Values.......................................................................................................................... 033
Unit 3 Takeovers and Mergers .........................................................................................035
Text A How Mergers and Acquisitions Can Affect a Company............................................... 035
Text B China’s Haier to Buy GE Appliance Business for $5.4 Billion.................................... 046
Chinese Values.......................................................................................................................... 053
Unit 4 Accounting............................................................................................................055
Text A 10 Basic Accounting Terms Every Business Owner Should Know ............................. 055
Text B What Is Financial Accounting and Why Is It Important?............................................. 063
Chinese Values.......................................................................................................................... 071
Unit 5 Finance and Banking............................................................................................073
Text A Branches Fall as Banking Goes Digital........................................................................ 073
Text B In Fintech, China Shows the Way ............................................................................... 083
Chinese Values.......................................................................................................................... 089
Unit 6 Stocks and Bonds .................................................................................................091
Text A The Danger of a Crash Landing in High-flying Stocks, Bonds and Property.............. 091
Text B Connecting China’s Stock Markets to the World........................................................ 101
Chinese Values.......................................................................................................................... 109
Unit 7 Data Economy.......................................................................................................111
Text A How Digital Transformation Is Driving Economic Change ........................................ 111
Text B Data Economy: Radical Transformation or Dystopia? ................................................ 120
Chinese Values.......................................................................................................................... 126
Unit 8 Cross-border E-commerce....................................................................................127
Text A Uber Slayer: How China’s Didi Beat the Ride-Hailing Superpower........................... 127
Text B Luxury Brands Join China’s Livestreaming Boom to Revive Sales ............................. 135
Chinese Values.......................................................................................................................... 140
Unit 9 Green Economy ....................................................................................................143
Text A Clean Energy: Let the Sun Shine................................................................................. 143
Text B Technologies That Can Save the Environment........................................................... 151
Chinese Values.......................................................................................................................... 157
Unit 10 The Belt and Road Initiative...............................................................................159
Text A DR Congo Develops with BRI..................................................................................... 159
Text B BRI Keeps Nations on the Move ................................................................................. 168
Chinese Values.......................................................................................................................... 174
Appendix I Glossary ........................................................................................................ 177
Appendix II TEM-8 (2021–2023) ...................................................................................... 183