本书从最基础向上为可持续性的实际房产开发作出了财务方案,并提供了大量的建造绿色建筑的成本和收益的实际数据和分析,重点是为什么和怎样从公司内部形成的可持续性的价值到实施实际的最前沿的绿色项目来探讨绿色建筑。本书着重于经济价值、文化、生命周期成本、保险、资金筹措、队伍协调、市场营销及洽谈租赁等问题。内容包括:绿色建筑从动工到完成的详细的案例分析;有关工作中财务的、法规的、操作的各方面的信息;绿色建筑实际的成本——非凭空的估计;对LEED建造过程的幕后展示;实际完成相关工作的人士的独特见解。
	About the Contributors
	Acknowledgments
	Introduction
	Martin Melaver
	
	Chapter 1 Narrating Values, Shaping Values, Creating Value
	Martin Melaver
	
	Chapter 2 "Green Glue": HR Practices and Processes
	That Make Sustainable Values Stick
	Zelda Tenenbaum
	
	Chapter 3 Green from the Inside Out
	Tommy Linstroth
	
	Chapter 4 Green Is the Color of Money
	Denis Blackburne
	
	Chapter 5 Green Is (Also) the Color of Inexperience:
	Learning from a LEED Pilot Project
	Randy Peacock
	
	Chapter 6 Existing Buildings: The Green-Headed Stepchild
	of the Sustainability Movement
	Scott Doksansky
	
	Chapter 7 Dollars and (Common) Sense: Realizing the Value of Green for Key Users
	Colin M. Coyne
	
	Chapter 8 Sustainable Brokerage: Diffusing Green
	Practices to Gain Broad Market Acceptance
	Rhett Mouchet and Clara Fishel
	
	Chapter 9 The Fine Print: Legal Issues in Green
	Building Projects
	Robert E. Stanley, Esq. and Justin Shoemake, Esq
	
	Chapter 10 Marketing Sustainable Development:
	A Million Shades of Green
	Dan Monroe and Lisa Lilienthal Conclusion: Inscribing Key Lessons Learned into the Fabric of a Green Business
	Martin Melaver
	Index